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Sr. Marketing Manager

  • Location: Carrollton, TX
  • Salary:
  • Posted: Sep 14

Click here to view a full job description and apply if qualified!



Job Description

Business Development Marketing Manager – Corporate Segment
 
Do you describe your marketing approach as data driven?  Do you think creativity and design belong in the same conversation with data and analytics?  Are you able to drive marketing priorities in a dynamic business landscape?  Is customer centricity part of your DNA?  Let’s talk. We are looking to hire a passionate marketing leader with extensive background in B2B software/technology marketing.
 
Reporting to the Senior Manager – Business Development, Corporate, within the Thomson Reuters Tax & Accounting division (TRTA), the Business Development Marketing Manager will be responsible for increasing sales opportunities within and across the Thomson Reuters corporate customer base thereby maximizing revenue for the organization. This will include campaigns and initiatives that drive both cross-sell and up-sell opportunities as well as improve customer retention rates across all lines of business. 
 
This role will be responsible for planning, implementing and managing account-based marketing programs across the corporate marketing organization. The ideal candidate should be a strategic and analytical thinker as well as a self-starter, with the know-how, experience, and enthusiasm to hit the ground running and to make significant impact on the businesses.
 
The ideal candidate will be a proven leader with high business acumen and significant experience leading marketing campaign development for a substantial global B2B software/technology and service business.  Underpinning that experience will be a successful track record delivering on lead generation commitments by driving break-through marketing strategy leveraging a data-driven approach to forecasting and delivery against goals. 
 
This individual will collaborate with the corporate marketing team, central marketing team, product management, product development, sales and services. In addition, he/she will be expected to analyze market opportunities and business drivers to optimize marketing strategy and campaign execution.


Click here to view a full job description and apply if qualified!


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    I found North Texas LEAD to be a gem in the midst of a vast job seeking search. LEAD provided invaluable services with regards to interviewing techniques, resume assistance, coaching, networking and ultimately endorsement. I was interviewed by a professional and diverse panel who wholeheartedly embraces and projects diversity. Their endorsement was one which epitomizes […]

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